Kebharu Smith
- Trademark organization: United States Patent and Trademark Office (USPTO)
- Statuses: Live registration issued and active in the principal register or live application in the principal register.
- Text-based marks: 1 - Typeset word(s)/Letter(s)/Number(s); 4 - Standard character mark
- Image-based marks: 3 - An illustration drawing which includes Word(s)/Letter(s)/Number(s); 5 - Words, letters or numbers in a stylized form
Bringing bad actors to justice
Amazon Counterfeit Crimes Unit (CCU) works with brands, law enforcement, and customers across the globe to stop bad actors and to hold them accountable.
Detecting counterfeit globally
We leverage the world’s richest database of brand information, machine learning algorithms, and suspected infringements reported by brand owners to detect, investigate, and remove counterfeit items from our stores and identify bad actors as targets for prosecution all over the world.
Taking action against bad actors
We work closely with brands to stop counterfeiters by referring cases to law enforcement, undertaking investigations, and pursuing litigation to seize counterfeit products and get justice for rights owners.
Disrupting counterfeit networks
Together, we identify and pursue counterfeiters at every link in their supply chain, affecting manufacturing, distribution, logistics, and financial resources, to reclaim illicit funds and deter counterfeiters from continuing their operations in our stores.
How does CCU work?
We use every tool at our disposal to find and remove counterfeits from our stores
We work with brands and use the world’s richest data assets in pursuing counterfeiters
Our combined efforts give law enforcement the evidence to stop criminals in their tracks
Together, we continue to pursue legal consequences against counterfeiters for their actions
Latest activity
New partnerships, lawsuits, and noteworthy stories about the Counterfeit Crimes Unit.
GoPro
9 August 2021
Jointly files suit with Amazon against camera accessory counterfeiters
Salvatore Ferragamo
11 February 2021
Files joint lawsuits against defendants deceiving customers on product authenticity
National IPR Centre
5 February 2021
Targets Super Bowl LV counterfeits with “Operation Fulfilled Action”
YETI
3 December 2020
Works with Amazon to file suit against counterfeiters of Rambler® and other YETI products
The joint action with Amazon underlines how the protection of intellectual property is a priority for Ferragamo and how the company is pursuing the fight against counterfeiting with full awareness and resolution.
Connecting Amazon’s data with brand insights and partnering with law enforcement to pursue bad actors provides a first-rate, boots-on-the-ground solution that I’m excited to be a part of.Kebharu SmithDirector – Amazon Counterfeit Crimes Unit
We are seeing real results from Amazon’s work to eliminate counterfeit products from
being sold in its store. It has been incredible to work with its team on these efforts, which have had a meaningful and measurable impact on our brand.
Our efforts are increased with partners like Amazon to identify, interdict, and investigate individuals, companies, and criminal organizations engaging in the illegal importation of counterfeit products.
Eligibility requirements
As a brand, you must
- Be enrolled in Amazon Brand Registry with an active registered trademark.
- Identify that your goods were counterfeited and available on Amazon.
As law enforcement, you must
Have an open and active investigation that:
- Involves counterfeit or potential counterfeit, and
- Establishes a good faith belief that the subject of your investigation is an Amazon seller.
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